AI-Powered Funnel Strategy for Dr. Hawrych

Why AI Creative is a Game Changer

Client: Dr. Hawrych – Cosmetic Surgeon
Objective: Build a scalable, conversion-optimized marketing ecosystem using AI-powered landing pages, creative automation, and paid ad funnels to drive traffic and conversions.

– Created 3 high-converting AI-powered landing pages, each targeting a different stage of the buyer journey
– Integrated AI voice agent to close calls and sales autonomously
– Designed all visuals, testimonials, and creatives with generative AI to scale production and reduce cost/time
– Executed a multi-variant paid ad campaign to validate top-performing creative angles
– Delivered consistent brand presence across web, ads, and social media

Authority-Led Landing Page

Goal: Build trust and credibility using the doctor’s expertise and medical science.

AI Deliverables:

– Landing page copy & UX written and designed with AI
– Images generated via Midjourney to reflect luxury, clinical professionalism
– AI-generated UGC-style video testimonials using real client reviews

View The Live Landing Page :
πŸ‘‰ Explore the Landing Page

Product-Oriented Offer Page

Goal: Convert interest into purchases through product-focused messaging.

AI Deliverables:

– Landing page optimized with product benefits, urgency language, and visual hierarchy
– AI UGC testimonials generated from text + voice scripts
– All product images & customer avatars generated using AI

View The Live Landing Page :
πŸ‘‰ View the Offer Page

AI Voice Agent Sales Page

Goal: Automate conversions through conversational AI.

AI Deliverables:

– Landing page designed for direct call-to-action
– AI voice agent built using Vapi, trained on brand/product knowledge
– Agent guides users and closes the sale by phone
real-time product walkthrough + checkout

Results:
βœ… High conversion rate for phone traffic
βœ… Seamless sales automation with no human rep

View The Landing Page And Try The AI Agent:
πŸ‘‰ Try the Voice Agent Now


Paid Ad Strategy

Goal: Drive qualified traffic to each landing page

Execution:

– Identified highest ROI creative angles and scaled best performers
– Produced AI-generated ad videos in multiple formats (Reels, Story, Feed, Voiceover)
– Split-tested different hooks + CTA combos

What We Achieved

Established strong, science-backed positioning in a crowded DTC beauty market

3x faster production using AI workflows

40–70% lower content creation costs

High click-through and conversion rate from AI voice agent calls